Bolton Wanderers FC has revealed that in-play betting specialist 188bet will become the club’s new sponsor next season. The 188bet logo will feature on the club’s new home and away kit, due to be released on the 14th May, and the club’s trainingwear and leisurewear for the next two campaigns.

The deal with 188bet replaces the twenty year shirt sponsorship association with Reebok, which was the longest sponsorship agreement in English football. However, Reebok will continue to manufacture Bolton’s kits with the new home kit to be worn in the club’s final home match of the season against Hull City.

Phil Gartside, Bolton Wanderers chairman, said: “This is a fantastic and lucrative deal for the club and represents the start of an exciting partnership with 188bet. We are looking forward to working alongside 188bet on a number of major initiatives for the club and fans.”

Andy Scott, CEO of 188bet, said: “We are delighted to be partnering an ambitious club like Bolton Wanderers which offers the ideal starting point to develop the 188bet brand across the European market over the next two years.”